Challenge: How do we celebrate l.a.Eyeworks 30th anniversary and use it to drive sales and awareness?
Solution: “Faces” international campaign. The artwork was used for everything from magazine ads to eyewear cleaning cloths to window dressings, to field marketing events, globally.
Pictured: Limited run of 24”x36” poster-sized artwork.
Role: Design, layout, copy/editing, production, and education.